Principles of Design

Session 2 Evaluation:

Assignment #3: Movie Poster Critique

Objective:

In this assignment, you are going to analyze the movie poster of your choice with regards to the Principles of Design and explain how it accomplishes each. 

Step 1:

Using the internet, search for movie posters.  Examine at least 10 posters.  Once you have looked at a minimum of 10 posters, select a movie poster that you believe was designed exceptionally well.  Be sure that the poster and movie that you choose is appropriate for school!!

Step 2:

Copy that poster into a word processing document.  Be sure to cite the source of where you got the poster.

Step 3:

Next you will analyze the movie poster with regards to the Principles of Design.  You must describe how the graphic designer used the following Principles of Design:

1. Balance (2 marks)
2. Emphasis (2 marks)
3. Proportion (2 marks)
4. Contrast (2 marks)
5. Movement (2 marks)
6. Unity (2 marks)

Be sure to describe the elements using the terms that you have learned in this course!

Step 4:

Answer the following questions:

1. What is the first element of the poster that catches your attention? Is the message  immediately clear, or do you need to look at it more closely to understand it? (2 marks)
2. Who would you say is the intended audience for this poster? (2 marks)
3.  What 2 things do you think work BEST in this design? (2 marks)
4. If you were able to give the graphic designer some advice, what is one thing that you would recommend that they change on the poster? (2 marks)

Step 5:

Once complete, please submit your completed assignment into the Movie Poster Critique Assignment Folder

Total: Out of 20 marks

If you have any questions about this assignment, please contact your teacher.