Unit 2

Why Tourists Travel




Lesson 8: Statistics

"Even if it turns out that time travel is impossible, it is important that we understand why it is impossible." ~ Stephen Hawking



Statistics and trends help tour operators and travel destinations better understand what is shaping the sector; therefore, helping them respond in the best way possible. You know the saying. . . when you know better, you do better. Well, here's a perfect example of that.




Digging Deeper


The Alberta Government Culture & Tourism Department collects data regarding the travel and tourism sector. Each year, they release a statistics and trends report based on this data. If you are a data hound, here are a few copies of their recent findings. Click on the hyperlinks below to see the entire reports.