Lesson 10: Destination Management Company
Completion requirements
Unit 3
Stakeholders
Lesson 10:
Destination Management Company
"Alone we can do so little, together we can do so much." ~ Helen Keller
The value of a destination management company is in the company's extensive knowledge of the local areas as well as its professional relationships with the local resources. A DMC can be a great help to a corporate and meeting planner who has been charged with coordinating an out-of-town event.
Who Hires DMC's?
Any event planner may choose to work with a DMC if the event is outside of their local area. The reasons are simple. Firstly, only a local planner knows which caterers, transportation services, hotels and other facilities will provide the best service within the available budget. Secondly, a local planner understands cultural norms and expectations and knows the local pricing expectations. Lastly, a local planner knows where and how to find the best entertainment, freshest food, most helpful staff, and best travel routes.
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What a DMC does
The DMC maintains in-depth local knowledge of the area and/or region they represent, specifically with regards to the local coordination and implementation of everything from program and event logistics to event activities. Basically, a DMC is essentially a highly specialized consultant for practically every aspect of out-of-town event programming.
A DMC can assist a corporate event planner in coordinating transportation, hotel accommodations, meals and local activities. But while a DMC maintains relationships with all hospitality-related services in their area, the firm's primary service is the organization and planning of the main event itself whether it is a gala dinner, corporate meeting, or conference or even a corporate incentive trip. In foreign language speaking countries, a DMC may also help to overcome language barriers.
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How to Hire a DMC
Destination management companies often belong to the Association of Destination Management Executives International (ADMEI), a a premier resource for education, standards and practices for the DMC industry. The ADMEI is also involved in the certification of destination management professionals and the accreditation of destination management companies.
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