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KAE1780-ABED_1
Theme 3: The Marvelous Media: Advertising
Lesson 14 — Introduction: Advertisements: Appearance vs. Reality
Lesson 14 — Introduction: Advertisements: Appearance vs. Reality
Completion requirements
Lesson 14 — Advertisements: Appearance vs. Reality
In this lesson, you will:
learn about advertisement techniques that may mislead you
Key Terms for this lesson:
celebrity endorsements
product placement
packaging