Unit 2

How Do Advertisements Influence People?

Unit 2 Introduction

How do advertisements influence people?

You will notice that this same question appears at the top of every lesson: "How do advertisements influence people?"


This is our essential question for the unit.  In this Unit, we will be reading and learning about media and how and why advertisements are made.
Click each coloured row for information about the activity.

Activity

What do you know about advertisements (or ads for short)?


Before you begin this unit, complete the Ad Survey.



Document: Ad Survey
Click here to download

Download PDF


  1. Download the document Ad Survey.
  2. IMPORTANT NOTE: When the download screen opens:
      • Click the "Open with" button.
      • Select "Adobe Reader".
      • Click "OK".
      • You will then be able to view the document Ad Survey.

  3. Print the document.  This activity is not for marks.

Save

How to save a file:

  1. Scan the document to your computer.
  2. Have the file open and select Save As from the File menu.
  3. Name your Ad Survey file in this format: jsmith_adsurvey and save the file to your Documents folder.
Game

Game

  • At this point in the unit, you are encouraged to explore Level 1 of Admongo. There are four levels that you will investigate at different points in the unit.
  • Admongo – advertising literacy training for tweens
  • Level 1: The Atrium – identify ads all around you
    • Area 1 – in the urban jungle
    • Area 2 – around your home
    • Area 3 – when shopping
This activity is not for marks.